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英国留学生媒体学assignment写作需求-recruitment news|news media-Media Inf

论文价格: 免费 时间:2011-08-24 16:35:52 来源:www.ukassignment.org 作者:留学作业网

英国留学生媒体学assignment写作需求-recruitment news|news media-Media Information-circulating recruitment newsmagazine recruitment news|news media
,Media Information
Circulation
Recruiter is the highest circulating recruitment newsmagazine by some 76%. It reaches more recruitmentprofessionals than the second and third publications inthe market combined, AND is twice as frequent as eachof these publications.
 Directors
 Managers
 Consultants
 Other executives active in the recruitment profession
 Individuals actively seeking employment within recruitment
Recruiter’s distribution is unrivalled by any other medium.
Recruiter magazine reaches more recruitment professionals than both The Recruitment Consultant and Recruitment International
combined and is twice as frequent.
Recruitment
International
Online Recruitment
The Grapevine
Recruiter
100
80
60
40
20
0
WHAT PROPORTION OF RECRUITER READERS READ THE FOLLOWING PUBLICATIONS?
Recruiter is the leading magazine for the recruitment profession. Each fortnight, it delivers the latest recruitment
industry news, advice, analysis, features and the profession’s largest source of job vacancies.
The Recruitment
Consultant
Recruitment
International
Recruiter
25000
30000
20000
15000
10000
5000
0
RECRUITMENT INDUSTRY PUBLICATIONS -
REQUESTED CIRCULATION
16,902
11,251 8,700
26,588
40% of Recruiter readers read no other recruitment
industry publication. Recruiter magazine is therefore
the only means of communicating with around 12,000
recruitment professionals.
The Recruitment
Consultant
20%
8%
29%
36%
100%
Centaur Holdings plc continually invests in
Recruiter’s circulation to ensure that it reaches as many
of the UK’s recruitment profession as possible. Of the
29,430 copies of Recruiter distributed each fortnight,
26,588 of them are mailed directly to individuals or
organisations that have specifically requested to receive
them, as it is directly relevant to their role. Each of these
readers conforms to the following terms of control
(reader qualification criteria):#p#分页标题#e#
29,430
Readership Research
Leading data analysis company, Framework distributed readership questionnaires to 15,000
Recruiter magazine readers. The first 500 forms to be returned were examined to produce the following statistical information.
Recruiter is read from the shop floor to the boardroom. Our readers are loyal and continue to read the magazine
throughout their careers.
RECRUITER’S READERSHIP BY JOB FUNCTION
The large circulation ensures that sufficient
numbers of both senior recruitment
professionals (purchasing decision makers) and
jobseekers read Recruiter in sufficient
numbers to suit the response requirements of
all advertisers.
Director
Manager
Senior Consultant
Consultant
Resourcer/Researcher
Other
Chairman/CEO/Managing
Director/Proprietor
25
30
35
20
15
10
5
0
26%
11%
18% 19%
21%
3% 2%
FOR HOW MANYYEARS HAVE YOU BEEN
READING RECRUITER?
 Importantly, 40% of Recruiter readers
at consultant level read Recruiter at home.
 69%of Recruiter’s readers pass their copy
of Recruiter to colleagues after they have read it.
 There is an average of 2.36 readers per
copy, the equivalent of over 70,000
readers each fortnight.
 The average length of time that a reader has
been reading Recruiter is 2.51 years.
 31% of those that read The Recruitment
Consultant have read Recruiter for in
excess of 4 years.
 49% of those that read Recruitment
International have read Recruiter for in
excess of 4 years.
Less than 1 year
19%
1-2 years
23%
2-3 years
21%
No answer
1%
4 years or more
27%
3-4 years
9%
The UK’s best read recruitment magazine.
Recruiter magazine carries a vast array of recruitment industry job vacancies and consequently is the place where the
majority of recruitment professionals would look when seeking a new job in the industry. Interestingly, more recruiters would
look in The Times or Sunday Times than The Recruitment Consultant.
WHICH OF THESE MAGAZINES DO
YOU FIND MOST USEFUL AND
RELEVANT TO YOUR JOB?
WHICH OF THESE MAGAZINES DO YOU
FIND THE MOSTAUTHORITATIVE?
WHICH OF THESE MAGAZINES DO
YOU FIND THE MOST ENJOYABLE
9%
The Recruitment
Consultant
The Grapevine Recruitment
International
65%
Recruiter Online
Recruitment
10%
3%
13%
11%
16%
9%
12%
62% 7%
11%
7%
13%
52%
IN WHICH MAGAZINE OR NEWSPAPER WOULD YOU LOOK IF YOU WERE SEEKING ANEW JOB IN RECRUITMENT?
Recruiter
Online Recruitment
Recruitment International
The Grapevine
Guardian
Independent or
Independent on Sunday
Times or Sunday Times
The Recruitment Consultant
Local or regional press
None of these
No answer
Daily Telegraph or
Sunday Telegraph
The UK’s most useful, authoritative and enjoyable recruitment magazine.
Recruiter readers are responsible for purchasing a diverse range of products and services. 88%of Recruiter readers are actively
involved in purchasing, recommend or specify what to buy, influence the purchase decision or make final decisions. The following
chart illustrates the proportion of Recruiter readers that make buying decisions on each of a range of product and services.
Recruitment advertising (offline)
Recruitment advertising (online)
Advertising agency services
Business development consultancy
Conferences and meetings
Corporate hospitality
Design
Direct marketing
Employee testing (psychometric)
Exhibitions
Banking and financial services
IT hardware and software
Business equipment
Incentive travel
Market research
Motor vehicles
Online services
Public relations
3rd party services for temps/contractors
Training
71%
60%
44%
34%
40%
39%
29%
47%
47%
40%
28%
36%
38%
16%
31%
27%
28%
36%
34%
47%
0 10 20 30 40 50 60 70 80
IN WHICH AREAS ARE RECRUITER READERS INVOLVED IN COMPANY BUYING DECISIONS?
Recruitment professionals digest Recruiter magazine. Far longer is spent reading Recruiter than any other industry publication
The UK’s most effective medium for targeting recruitment professionals.
The right environment and the right audience.
Up to half an hour 25% 31% 14% 31% 48%
Half an hour to one hour 5% 10% 2% 11% 36%
More than one hour 2% 1% 1% 3% 14%
Do not usually 56% 45% 68% 44% 0%
look at/read
No answer 12% 13% 15% 11% 2%
HOW LONG IN TOTAL, IF AT ALL, DO YOU USUALLY LOOK AT/SPEND READING EACH ISSUE OF THESE MAGAZINES?
The Recruitment
Consultant
The
Grapevine
Recruitment
International
Online Recruiter
Recruitment
Advertising Rates
Display Full Colour Mono
Double page spread £4,330
Full Page £2,360
Half page £1,330
Quarter page £730
Display Special Positions
1st Double page spread £4,460
2nd Double page spread £4,150
Inside front cover £2,600
Outside back cover £2,700#p#分页标题#e#
Recruitment
Inside back cover £2,470
Double page spread £4,330 £3,980
Full page £2,360 £2,110
Half page £1,330 £1,220
Quarter page £730 £700
Inserts
Available subject to approval. Minimum quantitiy: 5,000. Prices are £125 per 1,000 plus charges depending on weight.
n/a
n/a
n/a
n/a
n/a
n/a
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n/a
DISPLAY ADVERTISING. . . . . . . . . . . . . . . . . . . . . . .  Tel: 020 7970 4809/4814
RECRUITMENT ADVERTISING. . . . . . . . . . . . . . .Tel: 020 7970 4808/4814
Issue Dates (July - December 06)
Issue Special Feature Special Supplement Copy Deadline
12th July Graduate recruitment 5th July
26th July Office space: Creating the right office
environment for a recruitment agency.
Legal round up 2006 19th July
9th August Mergers & acquisitions 2nd August
23rd August Salary Survey 15th August
6th September 2007 AWARDS LAUNCH
Incentives - National Incentive Show
Preview (19-21 Sept NEC) 30th August
20th September Special supplement Guide to Software 1st September
20th September Training & development: Candidates 13th September
4th October To List (on the stock exchange) or Not to List 27th September
18th October Top 100 Recruitment Agencies 11th October
1st November International focus: Opening an overseas office 25th October
15th November Finance - Seasonal issues 8th November
29th November Special supplement THE BLUE BOOK
The essential reference source
for the recruitment industry 6th November
29th November Recruitment Technology 22nd November
13th December Employment Law Quiz 6th December
Display Advertising Enquiries - 020 7970 4809/020 7970 4814
Recruitment Advertising Enquiries - 020 7970 4808/020 7970 4814
Editorial - 020 7970 5801, News Desk - 020 7970 4803

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