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导读：这是一篇设计学专业的作业范文，讨论了服装设计的风格泛化。风格泛化是后现代服装设计的主要特征之一。它在服装设计中有三种表现方法，即作品风格游离不定，消解艺术风格，集群各种风格元素。西方服装设计风格泛化的盛行培养了一大批优秀的后现代服装设计师，他们把不同时间、不同空间、不同民族的风格集合起来，集浪漫和优雅于一身，让人形成一种时光流逝的奇特感觉。 Post-modern style generalization refers to the free style, no depth, popular refers to a style can such, also can do. The intention of the postmodern art, technique and the uncertainty of meaning, the material makes the style of work in completely free state; In addition, the post-modern art is completely open, every time and people art can be both high and low to appear at the same time, at the same place and designers in large quantities with each area, each nation, each historical period, various schools of style, put yourself in the past and future, radical and tradition, center and the edge, between rational and irrational, such as ambiguous. 后现代风格泛化指的是风格自由，没有深度。之所以流行是因为我们可以用不同的方式表格一种风格。后现代艺术的意图、技术、意义都具有不确定性，使得作品的风格处于完全自由的状态。此外，后现代艺术是完全开放的,每次和人艺术可以是高、低同时出现在同一个地方和设计师大量与每个地区,每个国家,每一个历史时期,不同学校的风格,让自己在过去和未来,激进和传统,中心和边缘,理性和非理性之间,模糊不确定。 Work style drifting about anything can be a garment, but what style can not, this is the style of post-modernism garment. A portion of the work may have the Oriental flavor, while others may have obvious exotic atmosphere, or borrow the futuristic style, the large number of integrated and change the style of work is difficult to decide. Silver, Dr Glenn work conference in Paris, spring and summer of 1998, obviously borrowed from the future socialist sense of metals and machinery. And he won in 1999 and autumn/winter 2000 show a black skirt is more full of sense of the future: model lines with decorative pattern, several stringing beads around her neck, lumbar strange modelling will charge very fine waist, exaggerated hip, the modelling of the strange with a similar plastic piece of hard material. Design and creation of modern clothing has a depth of theme and intention, but for the postmodern clothing designer, creative intention is fuzzy imprecise; Works of the same clothes, different people can feel or warmth from different angles or indifference or romantic or humorous or satirical effect. Resolution on the art style of postmodern art pursuit is one of the biggest possibility, it is always the various nourishment, in all sorts of previous material to extract elements of art, the past and future, radical and traditional, center and the edge of the disintegration of artistic style, rational and irrational and compromise. In postmodern clothing of popularization, the past, present and future time series is upset. Postmodernism clothing beyond the past and face the past, has two sides; Postmodernism clothing choice and the combination to traditional, who used to work with the current the most relevant elements of the compromise, namely a fold neutral; Postmodernism clothing in the face of the past is in view of the future to weave the trace of the past, which explain the multiplicity of characteristics. Frank cable - autumn and winter clothing conference in 2007, by means of different clothing style, with a variety of different clock for decoration, in the past, present and future, let a person feel the passage of time already, and feel the progress of the society. Postmodern clothing is not in order to restore the true sense of national tradition, also is not to make public in the true sense of rational spirit, by attempting to comprehensive utilization of human clothing rich and colorful history, to realize the modern functional clothing machine-made mode to resist and rebellion. Postmodernists, on the one hand does not recognize all kinds of classical costumes, ethnic costumes hidden behind the kind of deep religious concept and ethics emotion, on the other hand also don't think the rule of the science of modern costumes and functional for must be higher than that of classical costumes and national people's religious or ethical spirit, act the role of the agency to cancel the "depth mode" and realize "value pluralism", on the basis of the classical costumes and multivariate techniques of national costumes and the scientific methods of modern clothing only on my land together. In the modern era, culture has been fully popularization, high culture and popular culture, the distance of the pure literature and popular literature is disappearing. Contemporary art against the mainstream and the center of art feeling, contempt for authority and classical art, more focus on fun and follow one's inclinations of emotional catharsis. The creation of the forefront of contemporary clothing designers do not deliberately pursue style modeled, although the formation of the designers of the past self style feel proud and proud. Because the establishment of the traditional clothing style is one of the artists a mark of success, and in the contemporary, form style instead more easy to cause the end of the road of art career, unless the breakthrough. The so-called fuzzy and lack of artistic style is continuously before the so-called edge artistic style is increasingly accepted, clothing is no longer the primary and secondary points, is good for consumers. Postmodernism clothing in many ways to get rid of and beyond, including modernism all the bondage of traditional clothing concept and boundaries, it is not deliberately yes or no the concept of the clothing to exist in the clothing work, the distance between the creator and appreciator starts slowly to dent. Clothing works expressed by the viewers are unlikely to be able to feel, and creators to express may not be present this language, creating more did not have a clear direction, its irrational characteristics among art trend cluster symbiosis. Competing in the 1980 s, mutual criticism and negation of fashion designers and design schools began to "peaceful coexistence" between even compatible. Integration of postmodern clothing style element through the style of the fuzzy gain more freedom, in the past on the costume, clothing with a distinctive style, you can easily see a clothing belongs to which kinds of style, but in the modern clothing, you can't also can't identify a specific category, it avoid involving style, there would be no possibility of style to disappear. It itself has no particular style, can contain a wide variety of styles, combination, it can is a combination of style, also can be together. Mutual fusion or combination to make clothing style has opened up a new heaven and earth, between the post-modern clothes in style, freedom, is a "no style", not sure. Fashion designers are often in breaking the old style theme and find a new style, free between the various design idea, conscientiously follow the no style and theme of fashion design. Postmodern clothing of all kinds of design style, a new and unconventional adornment gimmick is undoubtedly very attractive, they can enjoy, purchase and use of post-modern style of clothing to express their feelings. Postmodern clothing brings together the regional different customs, different ideas, different aesthetic point of view, to form suitable for at least one country clothing style and culture of different people. In terms of materials and techniques, both western and Chinese postmodern clothing in across borders, across time within the scope of the large number of cultural absorption: the ancient culture of Chinese and western clothing experience as their creation code and tools, use them in the form of eclecticism; The various classical clothing language and national dress apart after mixing, showed a stressed the postmodern characteristics of diversification. In the process, of all ethnic groups of different clothing culture becomes the postmodern designer resource and a source of inspiration, using human dress to rich and colorful history, to realize the modern functional clothing machine-made mode to resist and rebellion. In 1994, jean Paul jean Paul gaultier released a set of clothing series, multiple necklaces, yarn, large round buttons, and mix together, black printing design, and other elements create the exotic atmosphere. In postmodern clothing design, a piece of clothing alone may be integrated in the past and now, pop elements, such as obsolete. Christine lacroix in 2001 introduced a rich diversity of exotic summer wear, clothing with asymmetric structure, highlight and even exaggerated shoulders and armhole, knot below the waist sash small waist female coat, flexible short dress with British ornamental design, embroidery, weaving, rough in the elegant, full of fold, pp sheet of tights more reveal a strong romantic style, form a close combination of 18th century and the early 1980 s. Rococo dress light sweet, delicate and luxuriant, often using c-shaped, s-shaped curve or swirl pattern; Hippies rejected synthetic fabrics, opposed to the traditional clothing styles, and advocate individualism and Oriental religion, love, pure natural fabrics, will other ethnic patterns used in his own clothing; Pop art is using geometry and color contrast, to produce a variety of shape and movement of light; Punk clothing is "androgyny", appearance is very strange, it was often a dazzling images and text, under wearing tight pants and boots, queer hairstyle, also with different color, back with some strange graphics, etc. In the modern clothing, just a kind of hippie clothing or pop clothing is very rare, is more of a focus on certain kinds of characteristic scattered combination or part of the graft. Anna Sue in spring/summer 1993 conference in New York have a punk fashion, bright red plaid coat, black and red plaid pants, pants before ironing sewing decorative long black buttons, black belt and the bright red and yellow star shape decoration, ribbon under the black bra and very rococo.#p#分页标题#e# Chinese clothing design style generalization compared with western countries, the present situation and the existing problems of Chinese costume design especially in postmodern clothing design started late, most of the domestic garment enterprises and brands, especially small and medium-sized enterprises and brands can design books, network, regularly in Hong Kong and overseas tour for clothing design work; Chinese clothing designers in the process of learning, reference, and reflection passively accepted the thought of post-modern, any style of design elements can be they applied to a variety of different class clothing, they can put in different countries, different nationalities, different styles of design elements and popular for arbitrary collocation, thus forming a generalization of Chinese clothing design style. But compared with the western style in terms of generalization is the designer's original design, the style of Chinese clothing design generalization is a kind of "doctrine", is a large number of copies and copy, not the designers design ideas and concepts of real implication among them, most of the enterprise and brand designer is completely copy western clothing popular and selling points to cater to the consumer, so in a sense, China's clothing design and no real sense of style. Second, foreign brand clothing is very particular about the consumer psychological characteristics and physiological research, the cost spent about 30% of the total cost of the clothing. Whether in modern or postmodern clothing design process, saves the western designers design concept based on a detailed analysis of the consumer groups, and many Chinese clothing designers don't consider the specific characteristics of consumer market and consumer groups. Local Chinese garment enterprises generally attaches great importance to design and designers on the surface, but many companies are still on the market to buy samples, etc is very keen to think that he can appeal to consumers. Moreover, generalization of popular western fashion design style has trained a large number of excellent postmodern clothing designer, such as frank cable biederman's work has always been to the style of different nationalities, different time, different space together, romantic, elegant and delicate, make people form a time goes by, the fusion of strange feeling in the world. In his clothes, except hand-painted design, chiffon, silk cloth, the use of silk yarn, the best, and ribbon winding, and on the gauze weave velvet, such as design of each piece of works are sculpture, such as picture of high-quality goods, although its costume design theme will change, but its design can achieve consistent, attracted a large number of consumers of different countries, different color of skin. However, in the Chinese clothing has the characteristics of postmodern style generalization of clothing designer is a handful, such as more influential mark, her works on interpretations of the dreams of a self image, advocate natural, good combining traditional fabric with modern technology and the development of new fabrics, and the integration of of primitive simplicity and fashion style, using a variety of processing structure expresses the natural beauty of the Oriental and western dress attitude; And as ding of garment rock, his works mainly from the form to the integrated use of all sorts of styles, with optional, easy nature, rural material for arbitrary combination of different themes, give a person with rich imagination. But the creation of Chinese postmodern clothing is not the Chinese fashion designer, but our duty is to follow the fashion of the young in the city, the "Korean", "day" is a postmodern clothing real practitioners, they are South Korea, Japan, Hong Kong and other countries and regions the influence of popular fashion, imitating in dress, hairstyle, act, etc. Generalization the development direction of the western post-modern Chinese clothing design style in the T stage costume designer constantly create novel, constantly shifting technique, its aim is to lead the consumption, advocating popular, in China to "pyramid" type building consumption structure is finally decided to meet the market is still the most basic needs of the masses. How to base on the market, to the greatest extent to meet the needs of the consumers, win the public's attention as the result, the realistic market returns, this is the only way for the development of Chinese clothing design style generalization and the final direction. China's postmodern clothing designers lack not the rich imagination, but the cognition is the ability of consumers and culture and the spirit of seeking truth from facts. Although some Chinese clothing designers do have various features of style generalization, but too sensitive and blindly follow in the design process, the let their own temperament wander between the illusory raider well-dressed, more and more distant from the distance and large mass consumer groups, the lack of rational make designers can only temporarily pieces together, clothing function weakening, modelling of infinite exaggeration, transient become the pronoun of fashion design, dazzling, many clothing brands in hit a quarter even after a shorter period. In China, therefore, in the process of the development and mature of postmodern clothing style generalization, we in the use of domestic and foreign various popular styles of design to cater to the consumer at the same time, China should build more postmodern clothing style generalization related to their particular brand culture, forming a distinctive characteristic elements to attract, conquer the consumers, and through its characteristic elements to build, reshaping, reengineering the consumer. This unique element can only through the original design to reflect, rather than simply the different countries, different styles of design elements to mix and match can realize. Chinese postmodern clothing designers, therefore, on the basis of thorough understanding of Chinese culture, should be the face of the consumer market and consumer culture in detail, the psychological, physiological and so on various aspects carries on the detailed investigation and analysis, to improve their cognitive ability on consumers and culture, to think in the diversity of world culture, the internationalization of penetration into the design of Chinese clothing, break from the culture of China and other countries borders, creating a variety of real generalization properties through time and space of Chinese clothing brand style, trends, and constantly update, advancing with The Times, has the profound cultural foundation in China, with its again at the same time Its national cultural characteristics of the brand in the world, the culture and personality elements on the basis of choosing appropriate design material, using a variety of different approaches, the advantages of integration of design style, design the different countries, different nationalities of the people can accept and like clothing brands, Chinese clothing design in the true sense of style. |
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