论文题目:updated CV with 3-4 years work experience in management
论文语种:英文 中文
您的研究方向:申请MBA用
是否有数据处理要求:否
您的国家:英国
您的学校背景:普通大学
要求字数:中文800字以内 英文400字以内 (反正在一页a4纸以内)
论文用途:其它 Others
是否需要盲审(博士或硕士生有这个需要):否
补充要求和说明:最好写3年的工作经验,就在一个地方干了三年这样。应为我一直是个学生所以不大懂英国这边怎么写CV的。而且我没有工作经验所以不用写的太好。最好内容不超过一页A4纸。想请你们写个简单一点的CV
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1037 Luoyu Road, Wuhan, China; (027) 87000000; [email protected]
OBJECTIVE
MBA candidate for London Business School
SUMMARY OF QUALIFICATIONS
Four years of progressive professional administrative, advertising, and client service experience.
Self-motivated; able to set effective priorities and implement decisions to achieve immediate and long-term goals and meet operational deadlines.
Adapt easily to new concepts and responsibilities.
PROFESSIONAL EXPERIENCE
Unilever (China) Ltd. Shanghai, China
Marketing Executive, Detergents, 2010-present
Collaborated with Coopers & Lybrand consultants on a strategic study of mass-market detergent opportunities in China, which led to a major brand development project for the company. These brands included ‘Ao Miao’ detergent, ‘Zhong Hua’ toothpaste, ‘Qing Yang’ shampoo, ‘Lux’ soap , ‘Sunsilk’ soap, etc, which are all quite familiar to the Chinese people. And also, these products are probable their preferred brands in the purchase of detergents products.
Planned annual brand activities. Forecasted and controlled advertising and promotion budgets.
Designed and administered market research projects. Analyzed results and developed recommendations for use in strategic planning and product modification decisions.
Supervised and briefed advertising agencies and market research companies.
Coordinated internal functional departments to achieve project market share and revenue targets.
Assistant Brand Manager, 2008-2010
Responsible for a total of 11 brands for Unilever in China’s brand content strategy planning and execution.
Obtained brand awareness and loyalty of consumer to Unilever through interactive drama, social media, wireless terminals, television and other media content.
Success stories include, children’s program sponsored by Unilever’s Aomiao washing powder, advertising implant to drama program of “Ugly Wudi” in Hunan TV and other large projects. These wide ranges of marketing tools help the various sub- products of Unilever increased its market share and enhanced brand value as well. According to the Unilever’s Annual Report, in 2010 Unilever’s shampoo, lotion, laundry products accounted for 12%, 12.6%, 15.2% market share respectively. Market share have significantly increased over the previous two years.
EDUCATION
Fudan University, Shanghai, China, 2004-2008
Bachelor of Business Administration, Marketing.
Recipient, merit-based First Rank Scholarship.
Editor-in-chief of University Newspaper, Fudan Society.
ENGLISH SKILLS
Fluent in spoken and written English
TOEFL score: 100
GMAT score: 720
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